Nissan Prices 2027 Rogue Hybrid At $35,490, Takes Aim At Toyota RAV4

Nissan has announced that the 2027 Rogue Hybrid will carry a starting price of $35,490, a figure that positions the compact hybrid SUV directly against the Toyota RAV4 Hybrid in one of the industry’s most competitive segments.

The pricing suggests Nissan intends to compete on value rather than undercut its rival outright, slotting the Rogue Hybrid into a crowded field of electrified crossovers where buyers weigh fuel economy, equipment levels and monthly payments side by side.

With the RAV4 Hybrid long established as a benchmark in the compact hybrid SUV class, Nissan’s success will depend on how the Rogue Hybrid’s standard features and real-world efficiency compare once shoppers get behind the wheel. More detailed specifications and full trim pricing are expected closer to the model’s arrival at dealerships.